Leading sports broadcaster renews its commitment to showcasing the world’s premier snowboard and freeski competition across Europe.
For the First Time, All Events to Live Stream on The Snow League’s YouTube Channel
NEW YORK, NY (September 15) – Following the successful launch of The Snow League, Warner Bros. Discovery (WBD) Sports Europe will continue as the exclusive European broadcast home of the league for Season Two, bringing every event to fans throughout the region under the existing multi-year media rights agreement.
Following a successful inaugural season that introduced a new era of professional snowboard and freeski competition, audiences across Europe will once again be able to experience every event live on HBO Max, alongside highlights programming on Eurosport 1, Eurosport 2, and TNT Sports in the UK and Ireland.
The continued partnership reinforces The Snow League’s growing international media footprint as the league enters its second season, further establishing the competition as one of the world’s premier properties in winter sports.
Founded by three-time Olympic gold medalist Shaun White, The Snow League has reimagined competitive snowboarding and freeskiing through a season-long format featuring the world’s best athletes competing across iconic destinations for the title of Snow League World Champion. Building on the momentum of its debut season, Season Two promises even greater competition, storytelling and fan engagement.
“Season One proved there is tremendous global demand for a premium winter sports league centered around the world’s best athletes,” said Omer Atesmen, CEO of The Snow League. “We’re excited to continue our partnership with Warner Bros. Discovery as we enter Season Two, ensuring millions of fans across Europe can follow the league throughout the season. Having one of the world’s leading sports broadcasters continue to invest in The Snow League reflects the strength of our vision and the momentum we’re building as a global sports property.”
Trojan Paillot, SVP Sports Rights Acquisitions and Syndication, Warner Bros. Discovery Sports Europe: “As the Home of Winter Sports coverage in Europe, we have a proud heritage in bringing fans closer to the world’s greatest athletes, events and stories with coverage of more live competitions and Olympic events than any other broadcaster.
“Partnering with The Snow League in its inaugural season delivered world-class snowboarding and freeski content, programming and live action to our audiences, so we’re delighted to continue our collaboration. Our broad reach and multiplatform approach will deliver the exposure this exhilarating event deserves and we look forward to bringing fans all the action throughout Season Two.”
Season Two will once again feature the world’s top snowboard and freeski athletes competing across a global calendar, continuing The Snow League’s mission to elevate the sports through premium events, innovative competition formats and year-round storytelling.
The 2026–2027 season will feature three regular season Snow League events across North America and Europe, preceded by the World Challenge at Cardrona Alpine Resort in New Zealand, a first-of-its-kind international event which will bring together top athletes from around the world.
Season Two Schedule
- The Snow League World Challenge: Cardrona Alpine Resort, New Zealand | September 18–19, 2026
- Event One at Buttermilk at Aspen Snowmass, CO, USA | January 7–9, 2027
- Event Two at Park City Mountain, UT, USA | January 21–23, 2027
- Event Three at LAAX, Switzerland | March 11–13, 2027
Additional details regarding Season Two event broadcast details will be announced separately.
The Snow League is represented by Range Sports to advise on its media rights and commercial partnerships strategy and execution.
The expanded partnership will bring more live competition to fans for Season Two, which will feature two marquee U.S. events – Buttermilk at Aspen Snowmass and the new stop at Park City Mountain – giving American audiences more opportunities than ever to watch the world’s best snowboarders and freeskiers compete. Park City Mountain joins the schedule as one of the sport’s most iconic venues, with the return of the mountain’s first 22-foot halfpipe since the 2019 FIS World Championships, elevating the competition to the same world-class standard featured throughout the league’s global circuit.
ABOUT WARNER BROS. DISCOVERY SPORTS
Warner Bros. Discovery (WBD) Sports Europe represents WBD’s portfolio of sports brands, channels, and platforms in Europe. It collectively engages 130 million people every month, reaching fans and broad audiences in more than 200 markets and in 20 languages across all platforms where consumers are spending time: free-to-air TV, pay-TV, streaming, online and social. WBD Sports Europe includes the much-loved consumer brands Eurosport and TNT Sports in the UK and Ireland, as well sports programming and content on WBD’s free-to-air TV networks and streaming on HBO Max. They connect audiences with the greatest sporting events in the world. This includes being the Home of the Olympics Games in Europe; tennis’ Grand Slams; cycling’s Grand Tours, more than 1,000 live cycling broadcasts per year, the WHOOP UCI Mountain Bike World Series; the PGA TOUR year-round in some markets; the FIM Endurance World Championship; The Ocean Race; the World Tour; the FIM Speedway GP, Speedway of Nations and Speedway World Cup; every major winter sports World Championship and World Cup event. WBD Sports Europe completes a full 360° offer with its Events management and promotion company (Warner Bros. Discovery Sports Events), which oversees 20+ events across the globe each year and has achieved the ISO20121 certification for sustainability of event management practices.
ABOUT THE SNOW LEAGUE
The Snow League is the first professional winter sports league dedicated exclusively to snowboard and freeski halfpipe competition. Founded by three-time Olympic gold medalist Shaun White, the league brings together the world’s top athletes through a global, season-long competition format designed to elevate progression, storytelling, and fan experience. Season One featured four events across Aspen, China, and LAAX, with athletes competing for a $2.2 million purse and the inaugural Snow League World Championship titles. The league crowned its first-ever champions in 2026: snowboarders Sena Tomita and Yuto Totsuka, and freeskiers Eileen Gu and Luke Harrold.
The Snow League continues to expand its global footprint in Season Two, while building a year-round competition circuit and progression pathway for the next generation of snowboarders and freeskiers.
Follow The Snow League on X, Instagram, Facebook and YouTube.
MEDIA CONTACTS
The Snow League
